The first thing you notice about TaLii Towels are the bright and breezy colour options. Think sunny beaches, Muskoka chairs, tall trees, and big sky. This perky palette perfectly mirrors the warmth and enthusiasm that company owner Lisa Iafrate brings to her creations.
“I wanted a lightweight solution to the ongoing challenge of bulky, heavy towels,” she says. Necessity, the mother of the best inventions. She got to work on research and development and launched her company in 2014, naming it for herself, her daughter Talia, and their manufacturer, Tay.
TaLii Towels are 75 percent lighter than regular towels. They can also absorb five times their weight in water. Easy to fold into compact space-saving dimensions, they’re a must-have towel hack for cottagers, backpackers, boaters, and frequent travelers.
For those of us on the frontlines of the wet towel war every summer, these towels, which range in size from hand and sport towels to full-size bath sheets, are a creative solution to a practical and – it seems – never-ending problem.
“They’re made of antibacterial microfibre, so they don’t smell, and they’re super easy to wash and dry,” Lisa explains. No one wants to spend precious relaxation hours dealing with towel laundry. “I made sure they are ultra-light and quick to dry, so you can wash a whole lot of them at once. They’re ready to go in half the time.”
And while beach sand feels good on bare feet as you stroll your favourite shoreline, it’s infinitely less appealing when stuck to towels or puppy paws. Smooth and lightweight TaLii Towels win extra points for not being sand magnets. It simply does not stick to the material.
Assign a certain favourite colour to each person, or customize any TaLii Towel item with laser-printed names or photos to make items even more identifiable. This option makes for fun and fabulous personalized gifts, too.
And now…. totes!
Stylish, lightweight, and water-resistant, the brand-new line of silicone rubber TaLii Totes is sure to be this season’s instant hit. Sturdy handles and a square, flat-bottomed design make it easy to carry and access items.
“You can wipe them clean with a damp towel,” says Lisa. “Colour-wise, they match all of our other items beautifully.”
Transport chilled wine bottles, outfits, towels, or toys – whatever you need for the day or weekend. Available in two sizes and an array of colours, totes can be further customized with a fun selection of jibbitz.
More fun, less time waiting for towels to dry, and gorgeous bags for toting essentials to the next gathering: sounds like a winning summer formula.
TEXT MARNIE WOODROW | PHOTOS SCOTT TURNBULL
