Whether refinishing a recently purchased home or updating one that has been lived in for a while, the demand for new flooring remains constant.
In a world where pandemic restrictions have made in-person shopping more complicated or even temporarily unavailable over the last year, companies like Modern Home Carpet One in Bracebridge have needed to come up with solutions to service this demand.
Traditionally, people would visit Modern Home Carpet One in Bracebridge to browse their options and get expert advice, explains owner Kim McKenzie. One of the key elements of buying carpet or flooring is the tactile experience – getting the personal feel of the vinyl, hardwood, tile, laminate or carpet that you will be putting underfoot.
Modern Home Carpet One clients can now order flooring samples through their website with a new sample box program. This allows home and cottage owners the opportunity to shop from the comfort of their home and have the samples sent right to their mailbox.
“We’ve really embraced our clients through our digital channels,” says Kim. “And many of our suppliers have also made online sample ordering quick and easy for our clients.”
Once a client has an idea of what they want, their expert staff can help them through the rest of process.
“You get the fun part of picking the colours and textures, and then we handle the measurements and other installation details to give you the new flooring or carpet you’ll love.”
Kim says they are also excited about Carpet One’s new room visualizer on the website. It helps their customers picture what new flooring would look like in their home.
The user-friendly option allows customers to choose a product, take a picture of the room they are considering for new flooring – or pick from an existing room scene – and they can see a realistic vision of how the new floor will look once installed.
“Combining the knowledge of our staff with these new programs has proven to be very beneficial to our clients.”