There’s nowhere better to buy a boat than on your home lake, which is why Derek Lubert, Senior Vice President of Maple Leaf Marinas (MLM) is so excited about Lefroy Harbour’s new Boat Dealership on Lake Simcoe in Innisfil.
“Our customers have always wanted to buy in their backyard, and for good reason,” says Derek, noting that buying a boat from your local marina provides tailored recommendations from experts who spend every day on the waters you plan to enjoy.
“We have been listening to our customers who have been asking for the opportunity to shop in their backyard for the boat brands they want, without travelling to Muskoka or other regions,” says Derek.
While Lefroy Harbour has been known for its resort-style marina services for years, it’s now transformed to offer a comprehensive inventory of premium boat brands like Rossiter, Cobalt and MasterCraft.
The diverse selection, he notes, caters to a variety of boating preferences, including surf boats, fishing vessels, and cruisers. While this new addition means Lake Simcoe boaters can access premium inventory in their own backyard, Lefroy Harbour also offers a fully equipped service and parts department staffed by certified marine technicians.
Certified experts
There’s more to becoming a certified dealer and technician than receiving a seal of approval from a well-known boat brand. As certified dealers of Cobalt and MasterCraft, Lefroy Harbour’s team is brought to each brand’s head office for specialized training programs.
“We have exclusive selling rights for these leading boat brands, but we also have a strong knowledge of each brand and how they operate, so we can better serve each boater while we care for their boat,” says Steve Tait, Vice President of Sales for MLM. He adds these boats really are some of the best choices for summers on Lake Simcoe.
The premium mariner
As one of the larger bodies of water in Ontario outside of the great lakes, Lake Simcoe boating requires a durable watercraft that can stand up to the wind and waves, without feeling too cumbersome for smaller day trips.
The Rossiter 23 answers the call as a comfortable vessel that blends classic design with modern functionality, without sacrificing performance or strength.
Considered the ‘classic picnic boat’, this model is built for entertaining friends and family. Unlike many new boats prioritizing sleek, low-profile seating, the Rossiter 23 boasts comfortable, chair-height seats for up to ten passengers, perfect for socializing and all-day excursions.
The tow sports leader
If picnic boating isn’t your cup of tea, MasterCraft’s XT24 offers adrenaline-packed fun for the entire family.
This boat includes industry-first features like their SurfStar System and Gen 2 Surf System, which allow you to customize your wakeboard and surf styles.
With the SurfStar System you can switch the direction of your wave from goofy or regular, and with the Gen 2 Surf System you can further tailor that wave to your wakeboarding or surfing style.
The day-cruise kings
For an all-in-one day cruiser that can be enjoyed by all, Steve says Cobalt is king.
Engineered for unwavering stability that cuts effortlessly through the waves, the Cobalt R8’s innovative hull design provides a comfortable cruising experience.
But if smooth, tranquil cruising isn’t engaging enough for your kids and teens, Cobalt’s Surf System and Surf Gate technology will keep them entertained. This system tailors the R8’s wave to each rider’s skill level, ensuring an exhilirating ride regardless of experience.
When it’s time to climb aboard and unwind, the Surf Gate will help your wake surfers climb into the boat from the water with ease. Then, when everyone’s aboard, you can retract the step and continue your ride.
If you’re looking for speed and comfort, check out the Cobalt CS23. Its generous bow area transforms from plush seating for lounging to a sun deck for basking in the rays. Comfort is also front of mind for the driver as well, says Steve, with an ergonomically designed helm seat that can be adjusted to various positions. The model’s new Obsidian windshield design also make driving better, with eye-catching colour combinations that are beautiful to look at and to look through when driving.
But the CS23 isn’t all about relaxation. This runabout’s powerful engine is built for thrilling riding, and the refined ‘wave’ body style line is made to carve through waves with precision, even at high speeds.
“The new CS23 offers families the ideal way to transform an outing into a timeless adventure,” says Derek. “Best of all, you can find each of these boats at Lefroy Harbour now.”
Lefroy Harbour’s sprawling 80-acre waterfront property features 275 boat slips, boat service and repair facilities, a waterfront restaurant with a patio, a pool, playgrounds, sandy beaches, and now a new boat dealership.
“We’re realizing our vision for Lefroy Harbour as the ultimate one-stop destination for boating enthusiasts while delivering a truly distinctive experience for our marina patrons who relish the charm of our property and the beauty of Lake Simcoe.”
TEXT SHELANNE AUGUSTINE
PHOTOS ANDREW FEARMAN