Set against the backdrop of a stunning heritage building with exposed brick and wooden beams, Cloud Gallery on Mississaga Street in Orillia is a vibrant showcase of light and colour. It’s here that father-son business duo Mark and Blake Fletcher showcase some of the finest landscape paintings in Ontario.
The story of their pandemic-era success as a new venture is something of a legend now. Since opening in 2021, Cloud Gallery has become a major player in the Ontario art scene and established itself as the go-to destination for art enthusiasts across the province.
They’ve achieved strong sales growth every quarter since opening, becoming the best-selling gallery for many of their artists. They have expanded their reach through extensive media coverage, including in The Globe & Mail, CTV, and Vanity Fair.
But as is the case with most future-thinking entrepreneurs, the more interesting news is what they plan to do next. While they won’t change a winning approach – a strong commitment to art and artists – they do have some juicy plans in the works.
“We’ve had the pleasure of attracting the best of the best when it comes to painters celebrating the beauty of Ontario,” says Mark.
They currently represent over 30 professional artists from across Canada.
Interior designers and keen collectors alike keep their eyes on the gallery’s excellent website. The site allows you to search by medium, colour, size, and price point. But what really excites the Fletchers is when someone walks into the gallery space.
“Art is about connection, so, of course, we love to really get to know our clients,” Mark enthuses. “We take the time to have a conversation, and understand what people respond to by showing them not just one painting, but several, if they’re interested.”
This summer, artists will be on-site to do live painting sessions and discuss their work with onlookers. “It’s a rare chance, to witness the creation of art and chat about it with the person making it in front of you,” says Blake.
Art lovers have walked through the door and left with several works by one painter, or by various artists in the fold. “Whole houses and cottages can be filled with our art at the price you might pay for one piece at another gallery,” adds Mark.
The Fletchers clearly admire and respect the artists they represent. Their paintings aren’t just hanging in Cloud Gallery for decoration – the point is to get them into homes, businesses, and cottages where they can be appreciated by many more people.
“Nothing offers more joy, dollar for dollar, than the perfect piece of art,” says Mark. If you’re looking for another piece to add to your collection, or you have a special space where a statement piece is needed, Cloud Gallery can help.
TEXT MARNIE WOODROW | PHOTOS ANDREW FEARMAN
