In 1922, Henry Ford’s son Edsel founded Lincoln Motor Company with an eye toward building stylish, luxury vehicles for those select few who only wanted the finest of automobiles.
A century later and that vision remains at the core of the marque. Lincoln cars and SUVs are the portrait of elegance, stature, style, confidence, and above all, luxury.
“Being a Lincoln owner means getting a higher level of comfort and convenience,” says Kyle Welsh from Bayfield Ford Lincoln. “It starts before you even get your vehicle and extends to every interaction with our team.”
Even before you buy, the Lincoln Discovery Drive is an excellent way to experience the vehicle in comfort and style.
Pre-approved purchasers can have their preferred model delivered to their home for a 24-hour test drive. Your current vehicle will be taken to the dealership for a thorough wash and vacuum, then returned to you the next day.
“This program gives you a taste of what it’s like to own a Lincoln,” says Kyle. “You can also pick up the vehicle at the dealership – you get the vehicle for 24 hours, and we’ll also give you a gift card to go to a local business, such as a spa, restaurant, golf course or barbershop.”
Of course, the vehicles themselves are renowned for both performance and style, a blend of classic elegance and superior technology. Sedans and SUVs alike offer fine Scottish leather seats and superior collision avoidance; adaptive pixel headlamps that adjust the beam automatically; and so much more.
A personal concierge is on hand for all your needs starting with Eric Whitney teaching you everything there is to know about your Lincoln. As well, Luke Warkentin is available to help with every service need. You can also use the Lincoln Way App, which lets you do everything from locking your vehicle to booking service appointments from your phone.
And when it’s time for service, be it a regular check-up or other reason, Bayfield Ford Lincoln will pick up your vehicle and leave you with a loaner, then do the process in reverse once the service is done. It means not having to reschedule a day of appointments just to get your vehicle looked at. Speak to the retailer for more details.
These perks are available to all Lincoln owners, regardless of model.
“It’s really elevating what it means to be a luxury vehicle owner,” says Kyle.
TEXT CHRIS OCCHIUZZI